The Blog

Recommended

What we're reading — Mastery by Robert Greene

Each one of us has within us the potential to be a Master. Learn the secrets of the field you have chosen, submit to a rigorous apprenticeship, ab...

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New Podcast — The Tim Ferriss Show: #148: Josh Waitzkin

Joshua Waitzkin is an American chess player, martial arts competitor, and author. As a child, he was recognized as a prodigy and won the U.S. Junio...

Plant A Seed — A Memo by ILU

The problem with the world we live in today is that we've been conditioned to think that just because we can stream that new TV Series in a second...

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New Music — Project 0 by Chester Watson

Our good friend Chester Watson is back on the new music grind presenting his latest EP Project 0. "With 'Project 0' I’m giving people who have gro...

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What We're Reading — Seeking Wisdom: From Munger to Darwin by Peter Bevelin

Peter Bevelin begins his fascinating book with Confucius' great wisdom: "A man who has committed a mistake and doesn't correct it, is committing a...

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What We're Watching — All or Nothing: New Zealand All Blacks

For the first time ever, The New Zealand All Blacks rugby team, the most successful team in global sports history, allows cameras into their super...

Editorial

The Full-Time Collection Lookbook

Introducing our latest collection the Full-Time Collection, inspired by British football culture, and its unique attire. Now that the 2018 Football...

Editorial

Artist Profile: Chester Holme

Meet Chester Holme, the London-based Illustrator behind our collaborative Legends World Cup Capsule. We caught up with Chester at his studio in For...

Editorial

The Legends World Cup Capsule Lookbook

Introducing the I Love Ugly World Cup Capsule, entitled 'Legends’. In collaboration with London-based Illustrator Chester Holme the Legends Capsul...

Editorial

The KIDS Campaign Video Series

At I Love Ugly we are passionate about people fulfilling their dreams and doing something out of the ordinary. We believe every person has a giant ...

Editorial

The CMYK Collection Lookbook

I Love Ugly presents its first fully-fledged collection of 2018, entitled the CMYK Collection. Inspired by the tones found within the CMYK colour...

Interviews

Real People - Jordan Rock

Introducing 2018s first instalment of the Real People series - featuring LA-based Actor and Comedian Jordan Rock. The Real People Series aims to sh...